4 sheets
The Outside Line
Dean's personal stories, contractor lessons, seasonal maintenance calendars, reader Q&A, and opinion pieces drawn from 14 years on the job.
Jul 18, 2026
Eight Things I'd Tell My 25-Year-Old Self About This Trade
Looking back after 14 years in exterior contracting, here are the eight most important lessons I wish I’d known when I s...
Jul 16, 2026
Why I Quit Running My Own Crew And Started Writing Instead
After eight years running Fletcher Exteriors LLC, I walked away from the crew life. Here’s the honest story of why I qui...
Jul 14, 2026
The Four Seasons of Exterior Maintenance: A Minnesota-Tested Calendar
A practical, season-by-season exterior maintenance calendar tested through real Minnesota winters. Learn what to check a...
Jul 13, 2026
I've Been on That Roof. Let Me Save You the Trip.
After 14 years as an exterior contractor, I've seen every mistake homeowners make with roofs, siding, decks, and more. T...